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— Agile vs Hubspot —

Agile vs. HubSpot CRM:

Faster Sales with the Right CRM Fit

 Choose the CRM that best optimizes your sales and client relationship management.

agile crm vs hubspot

Introduction

To optimize sales cycles within an agile framework, selecting the right customer relationship management (CRM) software is crucial. Two prominent contenders are Agile CRM and HubSpot CRM. These CRM has so much to offer, such as features for managing sales pipelines, automating tasks, and improving sales forecasting. However, their feature sets and pricing structures cater to businesses with slightly different needs. This blog provides a comprehensive comparison of Agile CRM vs. HubSpot CRM, analyzing their functionalities for sales, deal automation, sales forecasting, and integrations with productivity tools.

What is Agile CRM?

agile crm homepage

Agile CRM positions itself as an affordable and easy-to-use CRM solution designed specifically for agile sales teams. It boasts user-friendly functionalities to manage sales pipelines, automate repetitive tasks, and gain valuable sales insights, all while fostering a collaborative and adaptable sales environment. Here’s a glimpse into some of Agile CRM’s key strengths:

  • Focus on Agile Sales Methodology: Agile CRM is specifically designed to support the core principles of agile sales, such as iterative processes, data-driven decision making, and a focus on customer value.

  • Kanban Board Sales Pipeline Management: Agile CRM utilizes a visual Kanban board interface for managing your sales pipeline, allowing for easy drag-and-drop movement of deals between stages and fostering clear visibility into your sales progress.

  • Deal Automation: Agile CRM offers automation functionalities to streamline repetitive tasks, such as sending follow-up emails or updating deal stages, freeing up time for your sales team to focus on high-impact activities.

  • Built-in Gamification: Agile CRM incorporates gamification elements to motivate sales teams, fostering a culture of healthy competition and driving performance.

 

 

What is HubSpot CRM?

hubspot homepage

HubSpot CRM is well-kwon for being a robust CRM platform designed to scale alongside your business. HubSpot offers a comprehensive suite of functionalities such as: sales pipeline management, marketing automation tools, powerful reporting and analytics, and integrations with several apps for business. Here are some of HubSpot CRM’s key strengths:

  • Scalability and Customization: HubSpot CRM offers high levels of scalability and customization options, allowing businesses to adapt the platform to their evolving needs as their sales teams and customer bases grow.

  • Advanced Sales Pipeline Management: HubSpot CRM provides advanced sales pipeline management features with automation capabilities, allowing for detailed pipeline visualization, deal forecasting, and the creation of custom sales stages to match your specific sales process.

  • Sales Forecasting: HubSpot CRM offers robust sales forecasting functionalities, empowering you to predict future sales performance with greater accuracy and make data-driven decisions to optimize your sales strategy.

  • Built-in Marketing Automation Tools: HubSpot CRM integrates seamlessly with HubSpot’s marketing automation tools (available in paid plans), allowing for a holistic approach to lead nurturing and sales conversion.

 

hubspot's task mapping

 

Agile vs. HubSpot CRM: A Side-by-Side Comparison

Here’s a breakdown of some key factors to consider when comparing Agile CRM and HubSpot CRM in the context of agile sales methodologies:

Feature Agile CRM HubSpot CRM
Ideal User Agile Sales Teams Scaling Businesses with Agile Sales Methodology
Pricing Affordable Tiered Plans Freemium Model & Scalable Paid Plans
Sales Pipeline Management Kanban Board Interface, Easy Drag-and-Drop Advanced Features with Customization
Deal Automation Streamlines Repetitive Tasks Advanced Automation Capabilities
Sales Forecasting Basic Forecasting Features Robust Sales Forecasting Functionalities
Marketing Automation Limited Features Built-in Marketing Automation Tools (Paid Plans)
Integrations Integrates with Popular Productivity Tools Wide Range of Third-Party App Integrations

 

Pros and Cons of Each Platform

Agile CRM

Pros: Affordable pricing, user-friendly interface, strong focus on agile sales methodology, built-in gamification for sales motivation.

Cons: Limited features compared to HubSpot CRM, basic sales forecasting functionalities, limited marketing automation capabilities.

HubSpot CRM

Pros: Scalable and customizable, advanced sales pipeline management features, robust sales forecasting capabilities, built-in marketing automation tools (paid plans), wide range of integrations.

Cons: Steeper learning curve with more features, freemium model limits some functionalities, higher pricing for advanced plans for large businesses.

Choosing the Right CRM for Your Agile Sales Team

The “best” CRM platform depends on the size and specific needs of your agile sales team. Here are some considerations to guide your decision:

  • Business Size and Sales Team Needs: If you have a small agile sales team with a limited budget, Agile CRM’s affordability and focus on core agile sales functionalities might be ideal. However, as your team scales and your sales process matures, HubSpot CRM’s scalability and advanced features may become a necessity.

  • Sales Process Complexity: For a straightforward sales process, Agile CRM’s Kanban board and basic automation might suffice. For complex sales cycles with multiple stages and detailed forecasting needs, HubSpot CRM’s advanced pipeline management and robust forecasting functionalities would be more suitable.

  • Marketing Automation Needs: If marketing automation is a key component of your agile sales strategy, HubSpot CRM’s built-in marketing automation tools (available in paid plans) should be a significant consideration. Agile CRM offers limited marketing automation capabilities.

  • Integration Needs: Consider the business applications your sales team already uses. Both platforms offer integrations with popular productivity tools. HubSpot CRM boasts a wider range of third-party app integrations, providing more flexibility.

Conclusion

Both Agile CRM and HubSpot CRM are powerful platforms that can empower your agile sales team to accelerate sales cycles and achieve success. However, their strengths cater to businesses with various needs within the agile sales framework. By carefully considering the factors outlined above, you can identify the CRM platform that best aligns with your agile sales methodology, team size, budget, and long-term growth aspirations.

Ericson Da Silva.

Ericson has been Working on with CRM and Marketing Automation since 2013 with clients all over the US, UK, Switzerland, Norway, China and Spain. If you have any questions or you want someone to help you implement your CRM solution, you can book a FREE consultation here.